As a mom with 20+ years in mass media and communications now building a brand and content agency, I know what it’s like to navigate high-stress environments and have a lot on my plate—or multiple plates—to manage. 

I also know what it’s like to lose myself in the process.

But over the years, I’ve learned the goal isn’t efficiency at any cost, but to work well while properly caring for ourselves, supporting the people we manage and optimizing the systems and processes we use.